New 2012 Fiat 500 Abarth to debut at the L.A. Auto Show

Faithful to the ‘small but wicked’ saying coined for Karl Abarth’s cars in the 1960s, the new 2012 Fiat 500 Abarth arrives in America with the racing traditions that have made it a success on European roadways and racetracks — world-class performance and precision, purposeful and aggressive styling, high power-to-weight ratio and limited-production volume.

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The history of Abarth: 60 years of racing heritage

Over 10,000 individual race victories, 10 world records and 133 international titles are part of the rich racing heritage behind the acclaimed Abarth marque. In fact, success in competition has always been one of the cornerstones of the Abarth story, and it is no less important now than when Karl Abarth founded “Abarth & C” over 60 years ago in 1949.

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Abarth and the Fiat brand have a history of collaboration going back 45 years, resulting in six international records and nearly 900 individual race victories. It is with this racing pedigree in mind that fans of Abarth are eagerly anticipating the official launch of the new Fiat 500 Abarth.

Continue reading The history of Abarth: 60 years of racing heritage

Fiat USA hints at imminent arrival of US Abarth 500

Fiat USA’s Facebook page erupted with excitement today after the automaker hinted of the imminent US arrival of the Abarth brand.

Fans clamoring for the arrival of the Abarth brand are fueled by positive European reviews of the Abarth 500 performance variant. The US version is rumored to include a turbocharged four-cylinder engine augmented by a stiffer suspension and cosmetic enhancements to the exterior and interior.

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The quote from the Fiat USA Facebook page:

We’re less than a month away from the LA Auto Show. And you know what that means…

We will know more as we approach the 2011 Los Angeles Auto Show!

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